What do you do when traditional marketing doesn't work? A. de Jong TH chose an innovative approach via LinkedIn - and the results speak for themselves.
With targeted LinkedIn campaigns from Headcore, A. de Jong TH structurally realizes new inquiries with a revenue potential of €40,000 to €100,000 per month. Want to know more? Read how we did it in this case study.
This collaboration ensured that the ads not only reached the right decision makers, but also had maximum impact. The campaigns included:
As a result of this collaborative approach, the ads were perfectly tailored to the specific target audience for this product, allowing them to directly reach the right decision makers and achieve maximum relevance.
The goal was not only to generate leads, but also to lay a strong foundation for future relationships.
A. de Jong TH is a technical wholesale company specialized in pump technology. The company operates in both the industrial and maritime sectors.
A. de Jong TH had the opportunity to represent a new product of a new brand that was not yet known in the Netherlands. A. de Jong TH had to enter a new market and make companies specifically aware of this new solution.
Because it was a new product and brand, there was no search volume on the Internet yet. The traditional approach via Google ads on search queries was therefore not possible.
At the same time, it was crucial to gain traction quickly, not only to generate sales, but also to demonstrate to their supplier that they were successful in marketing new products.
Headcore worked closely with A. de Jong TH to develop a targeted LinkedIn campaign strategy.
A. de Jong TH brought in valuable insights about the specific target audience they wanted to reach, while Headcore combined this knowledge with expertise in LinkedIn Ads to optimally set up the campaigns.
As a result of the campaigns, A. de Jong TH has built a strong foundation for brand awareness and market share in a new target audience.
In addition to leads gained through the LinkedIn campaigns, they are also seeing a significant increase in direct inquiries through their website, an additional gain for A. de Jong TH.
A. de Jong TH is very pleased with the results.
In addition to additional sales, the successful campaign has helped them gain trust with their supplier. It demonstrates their ability to market new products effectively, a crucial aspect within their distribution strategy.
The buzz created by these campaigns helps them not only with direct leads, but also with strengthening their position in this new market.
This case shows how Headcore provides innovative solutions to unique challenges. Through customized strategies and a results-oriented approach, Headcore not only helps companies like A. de Jong TH generate more leads, it also helps them achieve strategic goals. A. de Jong TH can demonstrate that they can effectively introduce new products into the market, which is crucial to maintaining trust from their suppliers.
Furthermore, this campaign demonstrates that investing in targeted LinkedIn campaigns not only generates direct sales, but also supports sustainable growth by increasing brand awareness and market share in a new market.
Contact us today for a free consultation and find out how we can grow your business too.
The campaign delivered impressive sales potential for A. de Jong TH:
8 (2 of which are very concrete).
€ 20.000 - € 50.000.
2x better than LinkedIn average.
3.000 people per week.
