Following the launch of their new website, Energyhouse faced the challenge of starting direct lead generation and building brand awareness. Using a strategic approach from Headcore, great results were achieved, including a five-fold increase in inquiries through the website and a reach of thousands of relevant decision-makers per week via LinkedIn.
In addition, long-term efforts have been dedicated to building Energyhouse's brand, aiming to sustainably enhance brand awareness and establish trust within the business market. This approach combines quick short-term results with a solid foundation for future growth.
Energyhouse is a Dutch energy supplier focused on the business market, specializing in dynamic energy contracts. They offer entrepreneurs transparent and flexible energy solutions, supported by real-time insight and proactive advice.
Energyhouse had no processes for in-house lead generation and faced the challenge of developing a scalable strategy that both generates leads and builds trust in the marketplace.
The solution Headcore provided to Energyhouse included a strategic approach with the following components:
Targeted Ads: A mix of Google Ads (Search, Display and YouTube) and LinkedIn Ads to gain visibility for Energyhouse and reach the right decision-makers in the business market.
Advanced data analytics and tracking: Implementation of tools such as Google Tag Manager and Conversion API to improve data quality and make campaigns more effective.
Energyhouse is very satisfied with their partnership with Headcore. They describe the collaboration as pleasant and professional, with clear explanations and good guidance. “Headcore radiates confidence that they know what they are doing, and we see this reflected in the results,” said Energyhouse.
By focusing on both quick results and long-term brand building, Headcore helped Energyhouse not only generate more leads, but also build a solid foundation for the future. Do you want the same impact? Let us take your marketing strategy to the next level and contact us today.
Headcore's strategic approach produced the following results:
From a few applications per month to new applications daily.
We doubled the amount of traffic, with a focus on relevant traffic.
We reached over 5,000 people a week in a relevant target audience.
